What is increasing your retention rate worth?
This calculator will enable you to determine the financial impact of changes to your customer retention rate. Just fill in the parameters as specified. To get a definition for each parameter, “mouse over” the question mark symbol.
After entering the parameters, be sure to hit the “refresh” button on your browser to perform the calculations. Don’t know what your customer retention rate is? Find out by performing a customer loyalty and retention analysis.
Note that the inputs you provide are not stored and are completely confidential. However, you might want to click the “Print This” button at the bottom of the page to make a copy of the scenario for your records.
Left Brain Marketing
Customer Retention Calculator