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Research specialists for recreation, leisure and durable products.

In the news…

Retention Analysis

1In today’s economy, it is especially important to retain your current customers. This new cost efficient service will enable you to quickly determine what your retention rate is and why customers are returning to or defecting from, your brand(s).

Free Calculator

2Check out our new customer retention calculator that computes the financial impact of increasing your customer retention rate. Designed for companies that market big-ticket or infrequently purchased products (i.e., purchased less often than once a year).

Brain Waves Blog

3Check out our latest blog regarding a Marketing Research Framework for New Product Success.

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